1. Introduction

vividtrendlab.com, (hereinafter, the “Company”, “vividtrendlab.com,”, “we”, “us”, “our”) is a legal entity incorporated under the laws of the State of Delaware. Our mailing address is: 4830 W. Kennedy Blvd, Suite 600, Tampa, Florida 33609.

This Privacy Policy (the “Policy” or the “Privacy Policy”) explains how vividtrendlab.com collects, processes and discloses personal information through its “Services”, which means, collectively, (i) the website available at vividtrendlab.com and its related domains (the “Website”), (ii) its online products and services accessed or offered on or through the Website (whether as a guest or a registered user) or when you otherwise interact with us, (iii) any email notifications or other mediums, or portions of such mediums, through which you have accessed this Privacy Policy, and (iv) any future website(s) where this Privacy Policy is linked or posted. This Privacy Policy applies to information collected by us through our Services, but does not apply to information collected by any person or entity other than us, even if related to our Services (such as by our third-party service providers or Clients (as defined below)).

We collect personal data of the following categories of data subjects:

1. our clients that sign up for the Services via the account registration link (the “Clients”);
2. visitors on the landing pages on the Clients’ domains or on the Clients’ customers’ domains (collectively, the “Visitors on Landing Pages”); and
3. visitors on our Website; hereinafter, each separately or collectively referred to as “you” or “your”.

Your privacy is important to us. This Privacy Policy outlines how we collect, use, process, disclose, and manage the personal data we collect from your use of our Services, through your interaction with us on social media or your other dealings with us.

Notice at Collection: While you must read this Privacy Policy in its entirety, this Notice is to provide you with timely notice, at or before the point of collection of your personal information, about the categories of personal information we collect from consumers, the purposes for which the personal information is collected or used, and whether personal information is “sold” or “shared” (as those terms may be defined by applicable privacy laws), and the expected personal information retention period.

We collect the following types of personal information:

• Contact and account registration information
• Order details and payment and tax information
• Records of purchases and services requested
• Customer service communications
• Internet and network activity information
• Online identifiers (cookies and other similar technologies)
• Content provided in our public forums or third-party platforms
• Internet protocol (IP) address, browser user agent, browser request headers/metadata, referring URL/site, and user activity on landing pages

We collect personal information to:

• Provide the products and services you request and purchase
• Respond to your inquiries and provide customer service
• Contact you and provide you with information
• Operate, analyze, manage, and improve our online services
• Market and advertise
• Resolve problems and disputes and engage in other legal and security matters
• Comply with legal obligations and maintain safety

Sensitive Information Disclosure: We may collect your government identification (such as a driver’s license or passport) strictly to verify your identity, secure your account, and detect and prevent fraud.

We retain personal information for the length of time needed to fulfill the purposes for collection unless a longer retention period is required or permitted by applicable law.

We do not sell personal information or share it with third parties for cross-context behavioral advertising (also known as targeted advertising).

See the Your State Privacy Rights section below for important information about your rights and choices under the California Consumer Privacy Act. Read more about other privacy rights and choices that may be available to you under the “Your State Privacy Rights” section of this Privacy Policy.

PLEASE READ THIS PRIVACY POLICY CAREFULLY BEFORE USING OUR SERVICES. BY USING OUR SERVICES OR BY CLICKING TO ACCEPT OR AGREE TO OUR TERMS WHEN THIS OPTION IS MADE AVAILABLE TO YOU, YOU ACCEPT AND AGREE TO BE BOUND AND ABIDE BY OUR TERMS, INCLUDING THIS PRIVACY POLICY. IF YOU DO NOT WANT YOUR INFORMATION USED OR DISCLOSED IN THE MANNER DESCRIBED IN THIS PRIVACY POLICY, OR IF YOU DO NOT AGREE WITH ANY TERM OR CONDITION IN OUR TERMS, INCLUDING THIS PRIVACY POLICY, THEN YOU MUST NOT ACCESS OR USE OUR SERVICES (IN WHOLE OR IN PART) OR SUBMIT YOUR INFORMATION TO US.

Should you have any questions or concerns regarding your personal data, please contact us at: . We have appointed a Data Protection Officer to assist us with compliance with applicable privacy regulations. To communicate with our DPO, please email to .

2. What kind of personal data do we collect?

We receive and collect several types of information about you, such as the information described below.

• The Client’s account data which includes first and last name, email address, password, company name, address (city, state/province, ZIP/postal code, country), secondary emails, phone number, and/or government identification (such as a driver’s license or passport).
• Payment information and details which includes bank information, crypto details, and/or PayPal email.
• Tax information which includes W9 US or W9 variant, or W8 non-US or W8 variant, or other.
• Usage data which includes internet protocol (IP) address, browser user agent, activity (web pages visited), user account history/changes, storing all changes/account history, and/or cookies.
• Communication data which includes name, email address, message/subject, our website user activity.
• The Visitors to Our Website and on Landing Pages data which includes internet protocol (IP) address, browser user agent, browser request headers/metadata, referring URL/site, user activity on the landing page (which ad clicked, what sort of ad/category the visitor has shown interest in), session cookies.

We collect this information:

• Directly from you when you provide it to us.
• Automatically as you navigate through the Services. Information collected automatically may
• include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies.
• From third parties, for example, our business partners.

3. Purposes for which we use personal data

We may use the information we collect for various lawful purposes. The most common lawful bases used by vividtrendlab.com are:

• consent: in some cases, we may process your personal data only if we obtain your prior consent;
• performance of a contract: we will require your personal data to be able to offer you the Services in accordance with the contract terms between you and us;
• compliance with a legal obligation: due to the nature of the Services we provide, the laws applicable to our activities require us to collect and store certain data about you; and
• legitimate interests: sometimes we rely on our legitimate interests to process your data (e.g., to improve our Services or prevent fraud) and we will do so except where such interests are overridden by your interests or fundamental rights and freedoms.

Below you will find a table describing how we may use your personal data and which of the legal bases are used by the Company.

If you fail or refuse to provide your personal data we need to provide the Services to you or if the processing of personal data is necessary for compliance with our legal obligations, you will not be able to access the Services.

4. Cookies

We may use cookies for various purposes when you access or use the Services.

Third-party vendors, including Google, use cookies to serve ads based on your prior visits to our Website or other websites.

Google’s use of advertising cookies enables it and its partners to serve ads to you based on your visit to our sites and/or other sites on the Internet.

You may opt out of a third-party vendor’s use of cookies for personalized advertising by visiting aboutads.info.

5. Sources of personal data

Most of the personal data we process about you is received directly from you. For example, when you register to use the Services or communicate with us, we may receive your Client account data from you.

In other cases, we may receive personal data about you from various third parties and publicly accessible sources, including but not limited to banks, payment service providers, advertising networks, analytics providers, social media (public forums), etc.

When you use the Services, we may also automatically collect Usage data through the use of cookies and similar technologies.

6. How do we protect your personal data?

We use certain technical, administrative, and organizational security measures to keep your personal data safe. However, despite our efforts, please be aware that methods of transmission and electronic storage are not completely secure. We cannot guarantee the privacy or security of your personal data, as third parties may unlawfully intercept or access transmissions or electronic storage. Further, to the extent permitted by law, we are not responsible for circumvention of any privacy settings or security measures of our Services. Therefore, you use our Services at your own risk, you should not expect that your personal data will always remain private, and we do not guarantee the performance or adequacy of our security measures. In the event that an unauthorized third party compromises our security measures, to the extent permitted by law, we will not be responsible for any damages, directly or indirectly, caused by an unauthorized third party’s ability to view, use or disseminate your personal data.

7. How long do we keep your personal data?

Generally, we will retain your personal data for as long as necessary to fulfill the specific purpose we collected it for, including the purpose of satisfying any legal, accounting, reporting requirements and our legitimate interests. For example, most of your data will be retained up to 3 years after the end of the business relationship with us. However, we may need to keep certain information (e.g., Payment and Tax information) for longer in order to comply with our legal obligations.

In certain cases, the authorities may require us to store the personal data longer if they deem necessary (e.g., in case of an ongoing investigation).

8. Your rights

With regards to our collection and processing of your personal data, you may have the right to (subject to applicable exceptions):

1. Obtain confirmation from us as to whether we process your personal data.
2. Access your personal data processed by vividtrendlab.com.
3. Correct your personal data.
4. Withdraw consent and remove your personal data we collected on the basis of your consent (e.g., to opt out from marketing communications from us).
5. Obtain restriction of processing, for instance, where you contest the accuracy of your personal data for a period enabling us to verify the accuracy of the personal data.
6. Have your personal data transmitted directly from one controller to another, where technically feasible and when doing so does not adversely affect the rights and freedoms of others.
7. Erasure of your personal data under certain circumstances. See more information about our data retention obligations in section “How long do we keep your personal data” above.
8. Object to our processing of your personal data when the processing is related to the performance of our task carried in the public interest or the exercise of official authority vested in us.

If you wish to make use of any of the above rights, please contact us stating your name and question related to any of the above rights at: .

vividtrendlab.com will endeavor to provide you with information on the actions it has taken on your request related to your rights, specified above, within 1 (one) month of receipt of the request. That period may be extended by 2 (two) further months if the request is complex, or if vividtrendlab.com is in the process of resolving a large number of requests. We will inform you if any such extension is required within 1 (one) month of receipt of the request, together with the reasons for the delay.

9. How do we share your personal data?

We do not share your personal information with third parties, except as described in this Privacy Policy.

vividtrendlab.com may share your personal data with the following third party service providers and partners to assist with delivery of the Services:

In case your personal data is provided to service providers outside the European Economic Area (“EEA”) and where applicable, we will implement appropriate safeguards to protect your personal data, including Standard Contractual Clauses as adopted by the European Commission. Please contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the EEA. Moreover, vividtrendlab.com requires its service providers to implement appropriate security measures to ensure the protection of your personal data in accordance with applicable data protection legislation.

In other cases, we may disclose your personal data:

• to fulfill the purpose for which you provide it;
• to the relevant government agencies and regulatory authorities when required by the applicable laws;
• with affiliates and subsidiaries within the vividtrendlab.com group, which includes parent and ultimate holding companies, affiliates, subsidiaries, business units, and other companies that we acquire in the future after they are made part of the vividtrendlab.com group;
• in the event of any merger, acquisition, sale or change of control or a similar transaction or proceeding;
• with professional advisors, such as lawyers, accountants, and auditors;
• if you have consented to the disclosure; and/or
• to establish, exercise or defend legal claims.

We may use and disclose any de-identified information for any lawful purpose, including for any commercial purpose. De-identified Information means information that does not identify you, including any identifiable information de-identified by either combining it with information about others, for example, by aggregating your information with information about other persons, or by removing characteristics, such as your name, that make the information personally identifiable to you.

We may disclose, lease, sell, assign, or transfer the information we collect (including your personal information) to third parties in connection with a Business Transfer. A “Business Transfer” means a sale, acquisition, merger, consolidation, reorganization, bankruptcy, or other corporate change involving us, even if the Business Transfer is only being contemplated and regardless of whether the Business Transfer relates to a part of or our whole business. Nothing in this Privacy Policy is intended to interfere with our ability to transfer all or part of our business, equity, or assets (including our Services) to an affiliate or independent third party at any time, for any lawful purpose, without notice or compensation to you.

Please note that the list above is not exhaustive and that we may, to the extent permitted by applicable law, disclose the information we collect to third parties at any time, for any lawful purpose, without notice or compensation to you.

When we disclose the information we collect to third parties, such information will become permanently subject to the information use and sharing practices of the third party, and the third party will not be restricted by this Privacy Policy with respect to its use and further sharing of such information. Furthermore, these third parties may further disclose, share and use this information. By submitting information (including your personal information) to us, you expressly consent to such disclosure and use of such information. If you do not want this information (including your personal information) shared as described above, then you should not provide us with such information.

10. Information That You Disclose to Third Parties

Our Services, including any landing pages or e-mail messages, may contain links or access to websites or platforms operated by third parties that are beyond our control. Links or access to third parties from our Services is not an endorsement by us of such third parties, or their respective websites, applications, products, platforms, or practices. We are not responsible for the privacy policies, terms and conditions, practices, or the content of such third parties. All information that you disclose to such third parties will be subject to the privacy policies and practices of such third parties. You should review the privacy policies and practices of such third parties prior to disclosing information to them. If you have any questions about how these third parties use your information, you should review their policies and contact them directly.

11. Your State Privacy Rights

This section supplements the information contained in this Privacy Policy and is relevant only to residents of certain U.S. states that have their own data privacy laws and regulations. Please note that the state specific rights set out below apply only to our users who reside in the applicable state jurisdiction AND if we, as an organization, meet the jurisdictional threshold(s) in the applicable state jurisdiction.

California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Montana, Oregon, Tennessee, Texas, Utah, and Virginia provide (now or in the future) their state residents with rights to:

• Confirm whether we process their personal information.
• Access and delete certain personal information.
• Correct inaccuracies in their personal information, taking into account the information’s nature processing purpose (excluding Iowa and Utah).
• Data portability.
• Opt-out of personal data processing for:
  • targeted advertising (excluding Iowa);
  • sales; or
  • profiling in furtherance of decisions that produce legal or similarly significant effects (excluding Iowa and Utah).
• Either limit (opt-out of) or require consent to process sensitive personal data.

The exact scope of these rights may vary by state. To exercise any of these rights please email us at . To appeal a decision regarding a consumer rights request please email us at or mail us a letter to 4830 W. Kennedy Blvd, Suite 600, Tampa, Florida 33609.

Nevada provides its residents with a limited right to opt-out of certain personal information sales. Residents who wish to exercise this sale opt-out rights may submit a request to this designated address: . However, please know we do not currently sell data triggering that statute’s opt-out requirements.

To learn more about California residents’ privacy rights, see the Privacy Notice for California Residents section of this Privacy Policy.

We may collect, or have collected in the last 12 months, the personal information categories listed in the table below. The table also lists, for each category, whether we disclose the personal information for a business purpose, share for behavioral targeted advertising, disclose for valuable services, disclose for money, the third parties to which we disclose such data, and the intended data retention period for such data.

We collect your personal information as described in the What Kind of Personal Data Do We Collect? section above.

We obtain the categories of your personal information directly and/or indirectly from you, as described in the What Kind of Personal Data Do We Collect? section above. For example, from observing your actions on our Services or from forms you complete or products and services you purchase.

We use your personal information as set forth in the Purposes for Which We Use Personal Data section above.

We disclose your personal information as set forth in the How Do We Share Your Personal Data? section above. To submit a request under this section, contact us at: . To protect your privacy and maintain security, we take steps to verify your identity before granting you access to your personal information or complying with your request. To the extent permitted by applicable law, we may charge a reasonable fee to comply with your request.

12. Privacy Notice for California Residents

This section supplements the information contained in this Privacy Policy, but applies solely to all visitors, users, and others who reside in the State of California (for purposes of this section only, “consumers” or “you”). We have adopted this section to comply with the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020 (collectively the “CCPA”).

Additional Restriction on Our Use of Your Information: We will not use your personal information we collect for materially different, unrelated, or incompatible purposes without providing you notice.

Additional Detail on Our Disclosure of Your Information: When we disclose personal information for a business purpose, we do so pursuant to an agreement that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the agreement.

We do not sell personal information or share it with third parties for cross-context behavioral advertising. We do not knowingly “sell” or “share” the personal information of consumers under 16 years of age.

Your Additional Rights and Choices under the CCPA:

The CCPA provides California residents (consumers) with specific rights regarding their personal information.

Access to Specific Information and Data Portability Rights. You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request, we will disclose to you:

• The categories of personal information we collected about you.
• The categories of sources for the personal information we collected about you.
• Our business or commercial purpose for collecting or selling that personal information.
• The categories of third parties with whom we share that personal information.
• The specific pieces of personal information we collected about you (also called a data portability request).
• If we sold or disclosed your personal information for a business purpose, two separate lists disclosing:
  • sales, identifying the personal information categories that each category of recipient purchased; and
  • disclosures for a business purpose, identifying the personal information categories that each category of recipient obtained.

Deletion Request Rights. You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete or deidentify (and direct our service providers to take similar action) your personal information from our records, unless an exception applies. We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:

1. Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, fulfill the terms of a written warranty or product recall conducted in accordance with federal law, or otherwise perform our contract with you.
2. Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
3. Debug products to identify and repair errors that impair existing intended functionality.
4. Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
5. Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).
6. Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent.
7. Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
8. Comply with a legal obligation.
9. Make other internal and lawful uses of that information that are compatible with the context in which you provided.

Exercising Your Access, Data Portability, and Deletion Rights:

How to Exercise. To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by emailing us at or mail us a letter to 4830 W. Kennedy Blvd, Suite 600, Tampa, Florida 33609. Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.

General Requirements. You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative. It must also describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. Making a verifiable consumer request does not require you to create an account with us. We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

Response Timing and Format. We will confirm receipt of your request within ten (10) business days. If you do not receive confirmation within the 10-day timeframe, please contact us at . We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to another 45 days), we will inform you of the reason and extension period in writing. If you have an account with us, we may deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option.

Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

Non-Discrimination:

We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

• Deny you goods or services.
• Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
• Provide you a different level or quality of goods or services.
• Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

Any CCPA-permitted financial incentive we offer will reasonably relate to your personal information’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.

Other California Privacy Rights:

California’s “Shine the Light” law permits users of our Services that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to or write us at: 4830 W. Kennedy Blvd, Suite 600, Tampa, Florida 33609.

Sensitive Information: We may collect your government identification (such as a driver’s license or passport) strictly to verify your identity, secure your account, and detect and prevent fraud. We do not collect or process “sensitive personal information”, as defined by the CCPA, to infer characteristics about you, and only use the information for purposes described in section 7027(m) of the California Consumer Privacy Act Regulations. We do not sell or share sensitive personal information for cross-context behavioral advertising.

13. Age Limitations

vividtrendlab.com does not allow use of our Services and Websites by anyone younger than 18 years old, to the extent prohibited by applicable law. If you learn that anyone younger than 18 has unlawfully provided us with personal data, please contact us and we will take steps to delete such information.

DUE TO THE AGE RESTRICTIONS FOR USE OF THIS WEBSITE AND THE SERVICES, NO INFORMATION OBTAINED BY THE WEBSITE AND/OR THE SERVICES, FALL WITHIN THE CHILD ONLINE PRIVACY ACT (COPA) AND IS NOT MONITORED AS DOING SO.

14. Privacy Policy Updates

vividtrendlab.com may update this Privacy Policy from time to time. In the event we materially change this Policy, including how we collect, process or use your personal information, active Clients will be notified as in accordance with the vividtrendlab.com General Terms of Service. Potential clients are notified by means of the publication of the updated Privacy Policy on our Website or Services.

15. Contact Information

If you have questions about this Privacy Policy or our privacy practices, or if you are seeking to exercise any of your rights, you may contact us at . You can also reach out to our Data Protection officer by email: .

If you are a resident of the EEA, you have the right to lodge a complaint with the data protection supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement.

Last Updated March 8, 2025